Advertising without the internet may not seem like the wisest strategy in an age where the world seems to happen online. However, there is no doubt that the internet is one of the most crowded forums in the world for advertising, and finding space for publicity where it will actually be seen is no easy…
More infoThe soccer World Cup of 2010 has been famous for many controversies, but one of the most interesting had nothing to do with what was taking place on the pitch. During a game between Holland and Denmark it was noticed by officials inside the stadium that 36 female fans were standing together wearing orange miniskirts…
More infoSince the internet arrived in our lives, the world has changed completely. It would not be exceeding the bounds of reason to say that this has been the single biggest development in the sphere of global communication since the invention of the telephone, and is in fact on a par with that invention. Just think…
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Need to find the best way to market your business? You have two choices here: online and offline. Online is the latest marketing trend today, one that focuses on the internet as the primary marketing tool. Offline marketing, on the other hand, makes use of traditional methods to promote a business. Although many people will…
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In the olden days, products were sold personally. They were marketed through cajoling, persuasion, and to some extent even manipulation. This is somehow humiliating on the part of the seller, especially if he is not born as a natural salesperson. This is also annoying to the targeted customer. Such marketing strategy wastes a lot of…
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